There used to be a street named after Chuck Norris. But it was changed because nobody crosses Chuck Norris and lives.
Fear of spiders is arachnophobia. Fear of tight spaces is claustrophobia. Fear of Chuck Norris is called logic.
"HBS Cases: LEGO". How not to make a comeback and how to.
Knudstorp recognized that innovation was part of that core, but he'd also seen the result of unconstrained creativity, so new product design began to be informed by market research, user feedback, and how well the toys matched the vision of quality creative play laid out by its founding fathers. Putting parameters on how people innovate had the paradoxical effect of making them better at it.
Reining in the creative process was part of a larger push by Knudstorp to reduce overall complexity within the organization. On the supply chain side, he did away with many of the unique brick components added during Plougmann's tenure, and eventually decided to bring brick manufacturing back in-house to ensure quality control.
"Why Legos Are So Expensive — And So Popular".
"What Happened with LEGO". In the last 20 years the real price per brick has fallen nearly in half.The Star Wars blocks were wildly successful. So Lego kept going — it licensed Indiana Jones, Winnie the Pooh, Toy Story and Harry Potter.
Sales of these products have been huge for Lego. More important, the experience has taught the company that what kids wanted to do with the blocks was tell stories. Lego makes or licenses the stories they want to tell.
You don’t have to guess whether a dog is happy to see you or not because every time you come home, he dances around the room, jumps in circles, wags his tail, and generally acts like you would if you won the lottery, gained super powers, and cured cancer all at the same time. Meanwhile, cats skulk around the house, hide from you, and like to sit out of reach, preferably somewhere in the kitchen where their fur can fall in your food. Ironically, the general indifference of cats is what makes them charming to some people. “Ooooh, I know I’m just about to win kitty over with this bowl of milk, his favorite toy, and a scratching post and….kitty, no, don’t pee on that, kitty, no! Oooh, I have to try harder to get kitty to like me!”
