Mexico’s biggest advantage in building cars is cost. Land and labor in Mexico are abundant and cheap (even cheaper than in China). Plants run with “practically no limits“—Nissan’s current plant runs 20+ hours a day—and workers are not only exceptionally productive but alsoincreasingly more skilled.
Mexico is also a sweet spot for exporters, thanks to its prime geographical location at the midpoint of the Americas, and its lengthy border with the world’s biggest economy. “For Audi, the fact that Mexico is so close to the US is key,” Jacuzzi said. Just as importantly, Mexico has 44 free trade agreements with the EU, Japan, Israel, and many other countries—more than double the number held by the US.
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"Seinfeld turns ‘nothing’ into rerun gold". That "nothing" would be $3.1 billion.
"Seinfeld Gets to Drive the Most Beautiful Car Ever Made". That would be the 1969 Lamborghini Miura S. Meh. You can have my rights to one.
No surprise at all to anyone who has learned a little economics: people respond to incentives.
To restore the Civic and Honda brands, a so-called “emergency redesign” was launched, with an all-new 2013 model introduced roughly a year and a half after the reviewer-bashed model surfaced. Dealerships offered big incentives and rebates to boost sales on the supposedly hated 2012 model as well. These sales brought to light the fact that many drivers are OK with a “merely decent” Honda Civic, especially one with a marked-down price.